Greenbar Distillery in Los Angeles has introduced Staria, a unique liqueur that revolutionizes cocktail making by simplifying popular recipes to just two ingredients. The launch of Staria aims to make crafting high-quality cocktails at home accessible to everyone, eliminating the complexity and time-consuming nature often associated with mixology.
Staria offers a refreshing blend of bright, tart, and citrusy flavors with a velvety foam texture, combining key elements of excellent cocktails – complexity, sweetness, acidity, and foam – in a single bottle. By adding a preferred spirit or mixer to Staria, individuals can effortlessly create a variety of classic cocktails in under a minute, without the need for squeezing citrus fruits, preparing syrups, or hunting down specialized liqueurs and bitters.
Melkon Khosrovian, the maker of Staria and co-founder of Greenbar Distillery, expressed the company’s mission to democratize cocktail crafting, inspired by the challenges faced during the pandemic when enjoying cocktails outside became limited. The development of Staria involved five years of meticulous research, leveraging Greenbar Distillery’s expertise in crafting liqueurs, bitters, and amari, culminating in the creation of a versatile liqueur that delivers a vibrant sour profile without compromising on taste.
With Staria, consumers can easily mix up a range of cocktails using just the liqueur and a spirit or mixer of their choice. From a Staria Spritz to a Staria Margarita, the possibilities are endless, allowing for customization based on personal preferences. This innovative approach to cocktail making sets Staria apart from ready-to-drink options, providing flexibility and creativity to home bartenders.
Staria is not only convenient but also caters to dietary preferences as a vegan and USDA-certified organic product. Bottled at 15% ABV, Staria is exclusively available in California, offering consumers a new way to elevate their cocktail experience. The liqueur can be purchased online, making it accessible to cocktail enthusiasts looking to enhance their mixology skills from the comfort of their homes.
Greenbar Distillery’s Staria represents a milestone in the evolution of cocktail culture, bridging the gap between professional mixology and home bartending. By simplifying the process and ingredients required to create sophisticated cocktails, Staria empowers individuals to unleash their creativity and enjoy bar-quality drinks without leaving their kitchens.
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